B2B Ordering Portal
B2B ordering portal for wholesalers and manufacturers
For wholesalers, manufacturers and distributors with recurring business customers and negotiated pricing. Each customer logs in to their own portal, sees their own assortment and prices, and places orders that arrive as structured data — not as loose emails, phone calls or WhatsApp messages someone has to retype.
The reality
Orders arrive everywhere except in one place.
One regular customer calls in what they'd normally email. Another sends a photo of a packing list over WhatsApp. A third is still using last year's spreadsheet with outdated prices. Nobody's doing anything wrong — but someone on your team is retyping all of it, checking prices by hand, and hoping nothing falls through the cracks.
Definition
What a B2B ordering portal actually is.
A B2B ordering portal is a private environment where your business customers order themselves — with their prices, their assortment and their terms, behind their own login. That's different from a normal public ecommerce storefront: where a public storefront shows the same catalogue to everyone, Ordanta only shows what's been agreed with that specific customer. That's what Ordanta is: the ordering portal for wholesalers, manufacturers and distributors processing recurring orders from regular business customers.
Who it's for
Built for recurring B2B ordering.
Wholesalers
An established customer base with negotiated pricing.
Manufacturers
Selling directly to business customers.
Distributors
Recurring orders across multiple accounts.
Importers
Repeat orders with customer-specific terms.
A fit if your orders currently arrive by:
- Phone
- Spreadsheet
How it works
How the ordering workflow works.
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Your customer logs in to their own portal
With their own credentials, any time of day.
-
They see only their own assortment and agreed prices
Not a general price list with exceptions.
-
The order reaches you as structured data
Ready for further processing — not a message to retype.
Available today
What already works today.
- Private, secure B2B portal per customer
- Customer-specific pricing and assortment
- Order history and quick reorder
- Minimum order quantities and fixed packaging increments
- CSV product and price import
- Structured orders, ready for further processing
Fit check
When Ordanta may not be the right fit.
Ordanta isn't the right choice for every situation. It's less of a fit if:
- You don't have recurring business customers with negotiated, customer-specific pricing — Ordanta isn't a general public ecommerce storefront
- You're looking for a public ecommerce storefront where everyone sees the same catalogue and prices
- You need a full, live ERP integration today — standard connectors are on the roadmap but not yet available
In those cases, a different kind of platform is probably the better fit.
Who operates Ordanta
Who's behind Ordanta.
Ordanta is developed and operated by WebResenje PR, a web design and SEO business based in Pančevo, Serbia, serving European B2B companies. More on who we are and how we work is on the About Ordanta page.
Pricing
What it costs.
Plans start at €149 a month, with no commission on your sales and no per-user cost. The standard implementation fee is waived during the Pilot Programme. See full pricing and plans.
Pilot Programme
The Pilot Programme.
Ordanta is onboarding up to three European Pilot Partners directly, with the standard implementation fee waived and every application reviewed personally. See the Pilot Programme, or go straight to the application.